VEMBU BLOG

July, 2009

Why Google will kill the “I’m feeling Lucky” button

Google is key to our business! We spend a lot of time studying how people looking for online backup solutions found us – through the organic & paid results on Google.

Besides this affinity for many things ‘Google’, three other events inspired this post:

im feeling lucky google

a) Google announced its quarterly results earlier this month. Though revenues were almost stagnant, Google managed to deliver a higher net income of $ 1.48 bn (Qtr ending June 30, 2009)

b) Techcrunch says Bing users are twice as likely to click on ads than Google users.

c) I clicked on the ‘I’m feeling lucky’ button … Read the rest

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Posted in General, Online Backup | 17 Comments »

Backup – Coming soon to a theatre near you

Ah, the price of fame!

Tim McGuire of  “The Backup Plan” has been offering his customers ‘Vembu powered’ online backup services since January 2007. His company’s website is http://thebackupplan.com

All’s been well, and Tim has been steadily signing up new customers and backing them up!

However, in recent times, in spite of more business, and a huge traffic surge, a smaller proportion of his website visitors are really keen on his backup services!What happened? Well, Hollywood happened…

I have Google Alerts set up for various terms, and ‘backup’ is obviously one of them. As a consequence, I get snippets on … Read the rest

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Posted in General, Online Backup, Remote Backup, Vembu StoreGrid | No Comments »

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